We partnered with Apollo Yachts on a brand & website refresh, helping to elevate their national reputation for selling, chartering, and managing luxury yachts. The goal was to create a focused message for the Apollo Yachts brand that speaks to the company's value, services, and lifestyle afforded to its unique clientele - differentiating and elevating Apollo Yachts above the competition.
Being the primary touchpoint for customers, we redesigned the website from the ground up. Through visually distinct and appealing content, a simplified user experience, and short emotive copy, we showcased the quality of the Apollo Yachts fleet and services while focusing on what the customers want first and foremost; an experience.
The Scope
A Bespoke Art
brand STRATEGY messaging copywriting Collateral design web design Print production WEB DEVELOPMENT
